N e w s

DOLLAR GENERAL LAUNCHES BIG STAGE SWEEPSTAKES

06/25/09

Grand Prize Includes Trip to Nashville, TN to Meet Trace Adkins at
Grand Ole Opry, Plus $50,000 in Cash

Dollar General Corp. is offering customers the opportunity to win big this summer with the Big Stage sweepstakes. Country music star Trace Adkins is helping promote the sweepstakes, which kicks-off in all Dollar General stores this weekend on June 28 and runs through October 1.

"This is a great opportunity for country music fans to meet one of the great performers in country music: Trace Adkins," said Rick Dreiling, Dollar General's chairman and CEO. "This sweepstakes comes on the heels of Dollar General's Grand Ole Opry sponsorship announcement. We're delighted to offer our customers a variety of ways to experience country music."

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Through the Big Stage sweepstakes, Dollar General will give more than 1,800 prizes, including a grand prize package featuring a trip to Nashville to meet Trace Adkins and watch him perform live on the Grand Ole Opry, plus $50,000 cash. Other prizes include tickets to see Trace Adkins in concert, Trace Adkins CDs and autographed Grand Ole Opry posters, Grand Ole Opry merchandise gift cards, Dollar General gift cards and much more.

Shop Dollar General for your chance to win in the Big Stage sweepstakes. To enter the sweepstakes, customers 18 years of age or older and living in Dollar General's 35-state market area can purchase qualifying products at Dollar General, then visit www.dollargeneral.com to enter the required information from the cash register receipt. There is no purchase necessary to win. For complete sweepstakes details and rules, including how to enter without purchase, visit www.dollargeneral.com.